SITA
SITA announced a partnership with leading customer loyalty specialist, LoyaltyPlus, to integrate their solutions into SITA’s Horizon portfolio of passenger services which are used by more than 130 airlines. Designed to be accessible both in terms of price as well as functionality to all airlines, Horizon Loyalty at the highest level offers a complete suite of capabilities, including CRM and campaign management, while the entry level offers an affordable solution for airlines with less sophisticated frequent flyer requirements.