01 Oct

Reimagining customer loyalty in a digital world

Most of a company’s business comes from existing customers. Keeping those customers loyal to the brand at a time when there are so many alternatives to choose from is...

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12 May

Cargo loyalty emerges to help aviation attract business

A new concept, cargo loyalty, has emerged within retail and related marketing, and all evidence suggests it is already helping to lift the ailing aviation industry off its knees....

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09 Apr

Consumer loyalty – meeting ever-evolving member expectations

Few would argue that the COVID-19 pandemic has changed the way we interact, the way we work and play… the way we live. Businesses have had to adapt and...

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10 Mar

Loyalty programmes key to touch-free generation

The COVID-19 pandemic has revolutionised business operations the world over, and forever changed the way markets engage with customers and how consumers deal with brands. Companies must now face...

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22 Feb

Major risks to business loyalty in 2021

With businesses under relentless pressure amid COVID-19 lockdown restrictions and battling to remain intact, the need to minimise risk and continue operating has never been more important. To help...

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19 Jan

2021, a new opportunity to reward loyal customers

With 2020 now done and dusted, and harsh socio-economic lessons learnt, retailers can now turn their attention to 2021 and a new year with new opportunity to reward customers...

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15 Dec

Air Senegal Launches their Teranga Programme in partnership with LoyaltyPlus

Centurion, South Africa, 15th December 2020. Air Senegal the fast growing West African long-haul and regional airline, launches its Teranga Frequent Flyer Programme in partnership with solution provider LoyaltyPlus....

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08 Dec

Loyalty is the biggest gift for retailers this festive season

The ongoing COVID-19 pandemic has forever changed the way consumers shop – and retailers have had to adapt to a surge in interest in the Internet as a primary...

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20 Nov

LOYALTYPLUS SIGNS ASKY AIRLINES TO THEIR CLOUD-BASED LOYALTY SOLUTION

Centurion, South Africa, 20 November 2020, Asky, The Pan African Airline retains the LoyaltyPlus solution to run their Frequent Flyer Program (FFP) Asky Club by moving to a direct...

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19 Nov

COVID-19 pushes loyalty to the top of retailers’ festive wish list

The global COVID-19 pandemic has ushered in a ‘new normal’ for business and no less so in retail, where many operators are having to adapt their approach to November’s...

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